Wine Vision by Open Balkan in Belgrade

Wine Vision by Open Balkan, the largest wine exhibition in the Balkans, takes place in Belgrade at Sajam from 10 to 12 October 2026 under the slogan "One place. The whole world.". For the fifth time Belgrade becomes the centre of the global wine industry, positioning the city as a key regional hub linking Southeast Europe with the global market. The exhibition received the UFI Approved Event certificate from the Global Association of the Exhibition Industry. It brings together 478 exhibitors from 30 countries, including 209 wineries from the Balkan region and beyond. Ticket sales had not yet opened at the time of the announcement; tickets will be sold online and at the entrance at around 1200 din (one day), a glass is rented at stands inside Sajam though visitors may bring their own, all tastings are free, and wines can be bought at favourable prices. Masterclasses include James Suckling's "All About the Vine" on 10 October; on 11 October sessions on Tokaj, the Balkan varieties vranac and stanušina, Serbian wines with gold and platinum Decanter medals, and "What Makes a Great Wine?" with seven wine masters; and on 12 October Serbian sparkling wines, whole-cluster fermentation with James Suckling, malvasia and teran from Istria, wines of Moravia and Georgian wine heritage. Hall 1 is the main venue and stage, Hall 2A hosts masterclasses and Hall 4B the gastronomic Food Vision section with cuisine, demonstrations and competitions. A paper map is available at the entrance and visitors can use the cloakroom.